International Design Week Booth -- ON/OFF
2013廣州國際設計周展位—ON/OFF

Design:Inspiration Studio
設計團隊:湯物臣·肯文設計事務所

Location:Guangzhou,Guangdong
項目地點:廣東 廣州

Area:91㎡
項目面積:91㎡

Design Concept
設計理念

Creating a temporary exhibition space in the way of installing a theme exhibition is a new positioning of this Design Week. From the concept to the design effect, the exhibit is a new reformation on the three major design concepts: publicity, openness, and fun. From the exhibit design concept to the three-dimensional space, the exhibit expresses its concern on the mind and body, soul, space, society and the world. The space part is composed of three half-closed and half-open boxes. Create a visual illusion by using two-dimensional design in the three-dimensional space. Use the simplest kablon materials for the outside of the boxes to create an open and public space, in this way making the whole construction process from the concept to its practice lighter and more environment-friendly to arouse the design’s sense of social responsibility. The exhibition areas try the multimedia interactive experience design mode to interpret the theme of the exhibition through such ideology as images.

The cascade lines in the entrance of the exhibition hall and on the ceiling makes visitors’ vision constantly switch from two-dimensional to three-dimensional. It is as if walking through an endless corridor. The exhibition hall is enclosed with sunshine sheets and looks like an enclosed space. The semitransparent walls sometimes reveal the vague and misty images. The inner space of the exhibition hall looks as if fully enclosed, but in fact there is connection to the outside everywhere. Wherever looks like to you an exit to the outside, surprisingly you cannot find any door that can be opened. When you stand right in front of the exits, you simply cannot recognize it. That is the design concept of this exhibition.

用裝置主題展的方式做一個臨時展覽空間,是本次設計周展覽項目的新定位,從概念創意到設計效果,這是一場對“公共性、開放性、趣味性”三大設計思維的完美革新,從策展理念到立體空間,經由展覽的形式表達對內心、身體、精神、空間、社會以及世界的關注。空間部份是由三個半封閉與半開放的盒子組成,利用三維空間內的二維設計,營造視線錯覺;在盒子外圍選擇了最常見的卡布隆材料,借由最簡單的材質打造具有開放性和公共性的空間,讓建築從思考過程到實用階段都更加輕便與環保,喚起設計的社會責任感;展區內嘗試以多媒體交互體驗設計的形式,通過影像這種意識形態詮釋展覽的主題。

展馆入口处以及天花吊顶上層疊的线条,让人的視覺時而二維時而三維,前進的過程彷佛在通往一個沒有盡頭的長廊,展館內用陽光板材料围合,看似是个封闭的空间,半透明的墙面又不時透出朦胧的影像,宛如雾里看花。展館內空间看似是全封闭,可处处都与展館外相連通,在你认为通向外界的出口,却找不到可以推開的門,殊不知出口就在眼前,這便是本次展會“ON/OFF”想要傳遞的設計理念。